About us
Over 30 years of unmatched quality,
attention to detail and innovation.
Our values
Branded merchandise doesn’t just boost awareness. It’s an embodiment of a brand and has the ability to leave long-lasting impressions on customers. Since 1987, every product we have made has been founded on three core principles:
Our story
Meet our CEO and founder, Malcolm Fritschy. Half-Swiss, Malcolm spent the early part of his career learning the intricacies and precision engineering of Swiss watch-making, and later founded Oldeani with the goal to translate the unmatched quality and attention to detail of Swiss design into promotional merchandise.
Over 30 years later, we’ve evolved to meet the needs of the industry, continuing to innovate and produce timeless eco-friendly promotional merchandise that is delivered with the quality stamp our customers have come to expect.
Our mission
Quality, attention to detail and sustainability: these are the foundations of our products.
In a world where sustainability isn’t just a nice-to-have, but an expectation from your customers, it’s our mission to produce merchandise that not only reflects your client’s brand values, but also your commitment to the planet. You can find out more about our sustainability initiatives here.
Whatever your customer’s merchandise needs, we pride ourselves on our precision, dedicated customer service and multi-award winning quality goods.
Our journey
1978
Following his time in Switzerland on military service, Malcolm spent ten years of his career learning the trade of the Swiss watch-making industry.
1987
Oldeani is founded just under ten years later – named after Malcolm’s father’s birthplace in Tanzania.
Initially focused on supplying high-quality watches to the promotions market, working with a range of prestigious and household names, Oldeani soon branched out its offerings to encompass a broader range of quality products, including electronics, clocks and popular desk accessories.
2013
Oldeani receives ISO 9001 and 14001 accreditations, recognising and demonstrating its commitment to quality management and environmental preservation.
2017
The Oasis stainless steel bottle was added to the range, catapulting Oldeani firmly into the drinkware market. The product quickly became one of the most popular, and continues to be to this day, now stocked in 17 colours and a variety of finishes.
2021-2025
Oldeani started to rake in awards and recognition for the quality and innovation of its products, including the following BPMA awards:
- Supplier of the Year Award 2021 and 2024
- Work & Play Product of the Year 2022-23 – D-Base speaker. Platinum winner
- Technology Product of the Year 2022-23 – Venture travel adapter. Gold winner
- Drinkware Product of the Year 2022-3 – K2 bottle. Gold winner
- Most Innovative Product 2022-3 – HIP bag. Gold winner
- Most Innovative Product 2023-4 – Nomad. Platinum winner
- Drinkware Product of the Year 2023-4 – Akaw bottle. Gold winner
- Bags & Folders Bottle of the Year 2023-4 – Shield Plus. Silver winner
- Technology Product of the Year 2024-25 – IKO power bank. Silver winner
And beyond…
Oldeani’s story doesn’t stop here. We are constantly innovating, improving and expanding our product offerings to meet the needs of our customers and are proud to be ClimatePartner certified – we hope you join us on our journey.
Your dedicated trade merchandise partner
Looking for a promotional merchandise supplier to bring your customer’s vision to life? Get in touch with our team to find out how we can produce customised, high-quality, sustainable merchandise that fits the brief, every time.
Get in touchLooking for a promotional merchandise supplier to bring your customer’s vision to life? Get in touch with our team to find out how we can produce customised, high-quality, sustainable merchandise that fits the brief, every time.
Get in touch
